What was the first mass media?
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The history of mass communication stretches from prehistoric forms of art and writing, through basic printing technology from around 800AD; the invention of Gutenberg’s printing press in 1455; the first weekly printed newspaper in Antwerp in 1605; the invention of radio by Marconi in 1895; television by John Logie Baird in 1925; and finally, to the internet (the World Wide Web) by Tim Berners Lee in 1990. Show The numbers reached by each of these art forms and technologies have steadily grown from a handful, to hundreds, thousands and even millions via newspapers, radio and TV. But now, through the medium of the internet, the audience is virtually limitless and certainly in the billions, with an estimated 4 billion having access to the World Wide Web in 2018. Mass communication has been defined as “the process by which a person, group of people, or organization creates a message and transmits it through some type of medium to a large, anonymous, heterogeneous audience.” So mass communication has been around for quite some time now in different forms, but the ability for virtually anyone with a connected device to broadcast a customised message to tens of thousands of people is very new. Now almost anyone can be a publisher and a simple smartphone or laptop can be their publishing tool. So, the potential is now there for organizations to customize their mass communication. But there are still barriers. Weak internet or phone signals, fragmented channel providers, censorship in some countries, data protection and security requirements. At Crises Control, our mission is to let people communicate anywhere in the world without barriers. Which is why we have global telecommunications providers and multi-channel broadcasts. We also take care of data protection concerns so that our customers can share information safely and securely. Crises Control enables daily alerting on a limitless scale on routine events; as well as deployment of pre-planned responses to emergency events such as an evacuation, terrorist attack alert or severe weather conditions. Using daily notifications is a great way to practice for an emergency event, to test to see if your security teams will acknowledge a message, train safety teams on emergency action plans or even notify your employees on routine updates. Crises Control is there to help you speak out via SMS, Voice, Push notifications or Email on any occasion. Book your free demo now! Shalen Sehgal Newspapers: The First Mass MediumNewspapers were the mass medium of American advertising in the eighteenth and nineteenth centuries. For the first time, sellers could blast a single message to multiple people simultaneously. The first newspaper ads were barely embellished text-only accounts of everything the seller had in stock. Advertisement in the Edwardsville Spectator, June 19, 1819. This is one of the earliest advertisements to appear in a Madison County newspaper. Tuttle is leveraging the medium to reach customers across the Mississippi River. Advertisers struck a polite tone and tended to be rather wordy. Sellers wrote their own ads. They wanted to give buyers all the information needed to decide to buy. Advertisement in the Alton Telegraph, April 27, 1836. This advertisement uses images to attract attention to the text. Benjamin Franklin is credited with pioneering the use of woodcut graphics and white space in newspaper advertising. Before the mid-nineteenth century, sellers advertised generic products. The whole concept of brands hadn’t been invented for most products yet. Ads for patent medicines, however, touted specific tonics and detailed all the supposed benefits. Chromoxylograph advertising trade card (recto and verso); 6 inch x 4 inch. Circa 1872-1903. MCHS document. This lovely trade card advertises Ivory Polish toothpaste on the front with an image of an attractive young woman. Ironically she has only a slight, closed-mouth smile. The back of the card describes a variety of amazing patent medicines available at E. Marsh’s drug store in Alton. Was radio the first mass media?From about 1920 to 1945, radio developed into the first electronic mass medium, monopolizing “the airwaves” and defining, along with newspapers, magazines, and motion pictures, an entire generation of mass culture. About 1945 the appearance of television began to transform radio's content and role.
What was the first media?The contemporary media age can trace its origins back to the electrical telegraph, patented in the United States by Samuel Morse in 1837. Thanks to the telegraph, communication was no longer linked to the physical transportation of messages; it didn't matter whether a message needed to travel 5 or 500 miles.
What is the history of mass media?The term "mass media" was coined with the creation of print media, which is notable for being the first example of mass media, as we use the term today. This form of media started in Europe in the Middle Ages. Johannes Gutenberg's invention of the printing press allowed the mass production of books to sweep the nation.
Who introduced mass media?1], but really mass media starts as an “industrial-era phenomenon” with the Gutenburg printing press (p. 1). It was the first form of mass media in 1450. The printing press spread news faster than anything before it's time and introduced printing of not only newspapers but books as well (Cecil, 2013, p.
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